Welcome to the Ziff Davis Black Friday Mega-Sale

To celebrate Black Friday 2022, Ziff Davis is offering your brands huge savings on media to scale and enhance your reach, engagement, and conversions across some of the biggest websites in Australia.

Our Black Friday offers are available below with each deal representing huge savings on media across our entire portfolio.

Like last year, we’ve made it super easy to get involved! All you have to do is follow this 3-step process:

  • Step 1: Reserve a deal with your Ziff Davis rep before Home & Away hits the screens on Monday 28th of November. All we need is a verbal and we can then work through the details later. It’s that simple. This is only a reserve and there is no commitment at this stage.
  • Step 2: Sign off on your deal before the end of 2022.
  • Step 3: Buy yourself something nice because you did very well.

The main thing to know is that the deals aren’t infinite, so while you might have it on reserve, only a certain number can be signed off (details below). To make sure you’re the one walking away with the bag, get in early!

At the bottom of this page you’ll find a handy FAQ section to answer all of your most burning questions.

If you would like to secure a deal contact your Account Manager or the Ziff Davis Sales team at – ausales@ziffdavis.com


All deals will expire in


IGN Domination

50% OFF

client rate-card for a booking over $100k – excl gaming clients – 1 Partner only

IGN Takeovers

2 for 1 Buy 1 takeover, get an additional takeover for free

IGN Frenzy

30% slip discount

on client rate, when you spend $50K – 2 Partners, endemics accepted

Summer Special

50% OFF

on a $ 80k deal ($40K spend) Summer package – 1 Partner only

Speedtest – Conqueror

Get 100% SOV

of key competitors – 25% discount $30k min spend or 25% discount $35k min spend, with the inclusion of $10k additonal inventory on Downdetector – 1 Partner


Free Brand Lift Study for a campaign over $50K – 1 Partner

Commerce Queen PCMag & Mashable:

Free commerce Article $25k min Spend

Royal Package:

Custom Black Friday deal, Build your own media package – $50k Min spend

Parenting Always On

20% discount on the Always On Sponsorship across Babycenter at a $100K spend.

Parenting Content Package

Free Branded Article on Babycenter with a $50K campaign spend.

Family Movie Night

IGN x EHG Family Film Package – Free screening giveaway with $40K spend across IGN + BabyCenter

ZMG Techover

Every Tech Impression purchased on Mashable, a bonus tech impression on PCMag is received. – $25k Min spend

Please speak to your Sales Rep for further information.

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